Any woman worth her Chanel lipstick will tell you that looking good doesn’t come cheap.
But the actual price of beauty may be more than even she thinks.
British women fork out £133,575 over a lifetime keeping their looks maintained from head to toe.
Men, meanwhile, spend an average of just £75,030 on their appearance, researchers found.
Taking into consideration everything from haircare to working out, the average British woman spends £2,055 per year on her looks. Research by TV shopping channel QVC reveals staying in shape and having perfectly coiffed hair are two of the main priorities for women.
Body maintenance comes out at a whopping £717 per body per year, with women also spending £405 each a year to maintain their hairstyles.